Crave Restaurant is a fictional restaurant with a reputation for being friendly, fresh, authentic and casual. Crave wishes to create a friendly and inviting atmosphere that leaves a positive impression on all who dine with them. Hand drawn typography and "doodles" are used throughout the brand to enhance the brand's friendly and especially authentic attributes. This project included a stationary system, a 32 page recipe book, 2 flyers, menu restaurant signage, a packaging design series and a website.